Award-winning Harrison Spinks, one of the UK’s most established and innovative bed makers, has launched Spink & Edgar Upholstery, which will use Harrison Spinks’ leading spring technology in its new sofa range.
Spink & Edgar Upholstery has removed 60% of the foam and other manmade materials used within the seat cushions and throughout the frame and replaced it with pocket sprung core technology, ensuring the sofas are not only more sustainable and comfortable, but will stand the test of time and won’t lose their shape like foam and fibre cushions.
Commercial director Jo Moore, who brings almost 20 years’ experience in the luxury upholstery market, including senior roles at Barker and Stonehouse, Duresta and Collins and Hayes, will head-up the new sofa company.
Jo says: “We wanted to push the boundaries and go where no other furniture manufacturer has gone before. Using our unique spring technology, which has received two Queen’s Awards for Enterprise in Innovation and Sustainability, we have created a beautiful sofa range with unrivalled comfort that will stand the test of time.
“Combining traditional handcrafting techniques with revolutionary spring technology, we have selected some of the best craftsmen in the industry to build our new sofa range. As well as incorporating the springs for comfort, durability and sustainability, it was important to us that the sofas look beautiful and consumers are proud to have them in their homes.”
Jo will be supported by operations manager, Jason Hibbert, who has more than 20 years’ experience manufacturing high-end upholstery. Jason, who has developed the unique sofa range, adds: “Still using traditional handcraftsmanship, we wanted to reinvent comfort and completely revolutionise the way upholstery is made. Harrison Spinks’ out-of-the-box thinking is what has made it a world leader in innovative spring technology, and we wanted to do the same for the Spink & Edgar sofas.”
Yorkshire-based Spink & Edgar manufactures everything onsite from the springs and FSC wooden frames to growing the natural fillings on its farm. Capitalising on Harrison Spinks’ 175 years’ experience making luxury, market-leading beds using natural products, Spink & Edgar Upholstery will carry across the quality, heritage and commitment to innovation from its parent company.
Simon Spinks, owner and MD of Harrison Spinks, says: “It’s surprising what’s possible when like-minded people get together with nothing but a shared vision. With both Jo and Jason’s combined experience within the upholstery industry, they have developed an amazing product which I’m so proud to be associated with Harrison Spinks.”
Spink & Edgar has a number of retailers already on board to stock the new range from the beginning of December, which will be supported by in-store branding and a fully integrated marketing strategy including advertising, PR and social media.